Advisory
Advisory for Teams Doing the Work That Matters
I work directly with founders, leadership teams, and organizations who need a strategist in the room — not just a strategy on paper.
How I Work
Advisory Built Around Your Team, Not a Template
Advisory with me isn't a deck and a handoff. I work with a small number of teams at a time — as an embedded strategist, not an outside consultant — translating 15+ years of corporate brand strategy and 50+ countries of expedition-informed fieldwork into decisions your team can actually act on.
Every engagement is built around the specific people in the room: what stage you're at, who you're trying to reach, and what's actually stopping the work from being discoverable. No generic frameworks — just a strategist who's done it, on a recurring cadence that fits how your team operates.
What Advisory Looks Like
Advisory Across My Three Core Areas
Personal Brand Building
1:1 advisory for founders, scientists, and executives building their own platform — positioning, content strategy, and the discipline to show up consistently in markets that resist being led.
Mission Driven Marketing
Embedded strategic support for marketing and comms teams — campaign architecture, messaging frameworks, and channel strategy reviewed on a recurring cadence as the organization grows.
Impact Products & Digital Platforms
Hands-on product and platform strategy for teams building membership communities or content ecosystems — from roadmap to launch, with an eye toward properties that compound, not platforms that rent your reach.
Find Your Fit
Advisory Based on the Team or Person Coming to Me
Mission-Driven Founders & Leaders
Monthly or biweekly 1:1 advisory sessions covering personal brand, positioning, and the big calls no one else can weigh in on. Built for founders who need a sounding board that's actually done the work.
Early Stage & High Growth Startups
Embedded advisory support for the founding team — brand strategy, content systems, and go-to-market review on a recurring cadence as you scale.
Venture Capital Firms
Advisory retainers for portfolio support programs — training founders on storytelling and brand, or advising the fund directly on its own positioning.
Powerhouse Nonprofits
Ongoing strategic counsel for leadership and comms teams — building the content infrastructure and brand discipline to compete for attention alongside commercial players.
Science, Academia & Institutions
Advisory support translating research and field work into content strategy — helping technical teams build the storytelling muscle to reach policymakers, media, and funders.
Future-Focused Enterprises
Early-stage brand advisory for climate, ocean, and deep tech teams — getting the story straight before the market catches up to the mission.